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How To Land National Media Coverage

Tuesday, February 9th, 2016

Want to land big media coverage?

Few things can change your business – and your life – for the better faster than landing the right national media appearance.

I’m talking about appearing on a major national TV show like the Today Show or Good Morning America, or being written-up in a huge national magazine like Time or a newspaper like the New York Times.

Almost overnight you might well go from struggling to suddenly having thousands – even millions — of people interested
in buying what you’re promoting, ordering your book or product online and in stores, trying to hire you for speeches, consulting and more.

Wondering what it would take for you to land such a major national media hit?

To discover how, you’re invited to a free teleseminar this Thursday, February 11th, hosted by Steve Harrison, who’s helped over 15,000 authors and entrepreneurs land media coverage.

Go here now to register for the call!

On Thursday’s call, you’ll discover ‘7 Secret Strategies for Landing Your First (or Next) National Media Appearance’:

* How to get the media to see why they need you NOW. George, a self-published author, followed this strategy to land his first ever national TV appearance and sell over $100,000 of books. It only required changing 10 words in his pitch.

* 5 proven ways to shape your message to attract major media. One of these got Jim booked on CBS Evening News. Another got a nonprofit leader in People magazine.

* A little-known technique you should use to land major print coverage. You’ll learn what Joan used to land a feature story about her business in the New York Times.

* An easy way to parlay local publicity into national publicity.

* Resources you can use to find the names and email addresses of these media in order to contact them.

* How Elizabeth got booked on the Today Show without a publicist. You’ll also hear how she’s become a repeat guest who has appeared on the show over 13 times.

* What to put in the subject line of an email to stand out from all the spam producers and journalists receive.

* Would you like to become the person the media calls for a quote when something related to your field happens in the news? Steve will share what a college professor does to get major media to call him almost daily requesting interviews.

* How to use social media to grab major media coverage.

* What most people don’t know about turning a ‘no’ from the media into a ‘yes.’

* Plus much more!

Go here now to register for Thursday’s teleseminar on landing your first (or next) major national media appearance!

In the interest of full disclosure, I’m an affiliate for this call.


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Secrets to Getting on National TV

Friday, February 5th, 2016

National Publicity Summit

Want to get on National TV?

In case you missed our teleseminar with TV producers from Live with Kelly & Michael, Rachael Ray and Wendy Williams, here are the Cliff Notes…

* Publicity is better than advertising because it’s free and more credible (people know you paid for an ad).

* Watch the shows you want to get on. Every producer interviewed on the call emphasized this, as many times potential guests haven’t even watched the show, which turns producers off. This ends up not getting the guest booked. It also helps you know which segment to pitch.

* Email producers instead of calling. Producers are busy, have stressful jobs and are often on set. They prefer email to phone calls so they can respond when it’s convenient for them and you.

* However, they look forward to the National Publicity Summit because it allows them to meet 100 potential guests in person and face to face, which is much easier than email or phone pitches.

Apply to the National Publicity Summit!

* Have a unique hook. Lauri Quinn Loewenberg is a dream analyst who got booked on Good Morning America after meeting a producer at the Summit. She did a segment on how nightmares are actually good for you during Halloween. When you attend the Summit they will teach you how to find your own unique hook.

* Share content, don’t just pitch your book or business. Sponsors pay shows hundreds of thousands of dollars for commercials, so they can’t just do an ad for you. However, they do want to share tips and useful content for their viewers. Think of a housewife at home watching – what can she learn from you? Producers will, however, mention your book or web site, and you can use the appearance on your own promotional materials (‘As Seen On’).

* For example, Captain Meryl Getline, a female airline pilot, got booked on The View after attending the Summit. Instead of just talking about her book, her segment was on the top questions airline pilots get asked (should passengers be afraid of turbulence?) At the end of her segment, The View showed the cover of her book and host Meredith Viera recommended it.

* Dress for the part. When you meet producers at the National Publicity Summit, dress like you would if you were appearing on national TV that day.

* Speak in sound bites. When you sign up for the National Publicity Summit, they will teach you how to do this.

To apply to attend the upcoming National Publicity Summit in NYC where you’ll get to personally meet over 100 top TV producers and journalists for The View, CNN, Fox News, O The Oprah Magazine and more go here now!

Hurry, only 100 spots available!

In the interest of full disclosure, I’m an affiliate for this program.

Apply to the National Publicity Summit!

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Contact Ellen DeGeneres Now!

Wednesday, January 21st, 2015

Contact Ellen DeGeneres

Join Now To Get Ellen DeGeneres’s E-Mail, Address, Agent, Manager & Publicist!

Contact Ellen DeGeneres Now – FREE Trial!

Categories : Celebrity Addresses
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Last night we caught up with the two Las Vegas Newtons – Wayne Newton and Olivia Newton-John plus Holly Madison (and of course, Santa!) at the 10th Annual Las Vegas Great Santa Run Benefitting Opportunity Village. Opportunity Village provides programs to men and women of all ages with disabilities to help them live the life they deserve.

Contact other celebrities who support disabilities when you join Contact Any Celebrity now!

10th Annual Las Vegas Great Santa Run Benefiting Opportunity Village
10th Annual Las Vegas Great Santa Run Benefiting Opportunity Village
10th Annual Las Vegas Great Santa Run Benefiting Opportunity Village
10th Annual Las Vegas Great Santa Run Benefiting Opportunity Village

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How To Joint Venture With Celebrities

Saturday, December 6th, 2014

Lisa Rinna

On a recent ‘Real Housewives of Beverly Hills,’ soap opera and reality star Lisa Rinna revealed she will do ANYTHING for money, and her agent encouraged her to start doing more endorsements.

Do you have a product or cause you’d like to joint venture with a celebrity, soap opera or reality star on? Try pitching it to their marketing agent or publicist for a joint venture. This works great for beauty, fashion, and food/beverage items.

Who wouldn’t want their beauty product pitched by a soap opera star and Real Housewife of Beverly Hills?

You can get the agent, publicist and marketing representatives for Lisa Rinna (including her agent shown in the clip below) plus over 60,000+ celebrities when you join Contact Any Celebrity now – (FREE 7-Day Trial!)

Who knows, maybe Lisa Rinna will be pitching your product soon?

For more tips, check out my book, ‘Celebrity Leverage: Insider Secrets to Getting Celebrity Endorsements, Instant Credibility & Star-Powered Publicity).

Download it FREE in the Member Lounge when you join Contact Any Celebrity now!

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National Publicity Summit 2016

Thursday, December 4th, 2014

National Publicity Summit 2015

Apply now for the National Publicity Summit 2016, coming up April 6 – 9th in New York City.

When you attend the National Publicity Summit, you’ll get to personally meet more than 100 top TV producers and print/online journalists who do stories and shows for major media like The View, Today Show, CNBC, Fox News, Entrepreneur Magazine, Family Circle, and many other outlets.

All those media were represented at previous National Publicity Summits, and most are expected back this year. Many new producers and journalists are also being added.

To get all the details and apply for one of just 100 spots to attend, go here now!

I hope to see you in New York in April!

P.S. To ensure that everyone gets enough one-on-one time with the media, there are only 100 spots. Apply now!

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Mariah Carey performed at the 82nd Annual Rockefeller Center Christmas Tree Lighting in New York City last night. We also spied Al Roker, Matt Lauer, Cyndi Lauper, LeAnn Rimes and Trisha Yearwood:

Categories : Holiday Events
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