Is there something you want to do, but don’t feel ready?
If so, I hope you’ll enjoy this true story…
In 1996, Dr. Phil McGraw worked in Amarillo, Texas as a trial consultant for lawyers. He was largely unknown to the general public.
Also See:
- Contact Oprah Winfrey Directly
- How Judge Judy Got Famous
- How ‘Simple Abundance’ Got On Oprah
- Who Is Brené Brown and How Did She Become Famous?
When the beef industry sued Oprah Winfrey, she hired him to advise and help in her defense.
Oprah liked Dr. Phil’s straight-talking, tell-it-like-it-is style, and soon invited him to be a guest on her show.
Also see: Contact Dr. Phil Directly
Dr. Phil quickly became a regular guest on Oprah.
Today he’s one of the most visible, well-known self-help gurus.
Dr. Phil has written three New York Times bestsellers and now, thanks to Oprah, has his own nationally syndicated TV show.
(I got to attend the very first ‘Dr. Phil Show’ taping in 2002, thanks to a friend who was a producer there).
So what was the secret to Dr. Phil’s success?
You might think it was meeting Oprah.
There’s no question Oprah’s show launched Dr. Phil to fame and fortune.
However, there’s another secret to his success that most people don’t notice (which is even more significant):
Dr. Phil didn’t wait till he was completely ready before he said “yes” to the opportunity.
When Oprah invited him to appear on her show, Dr. Phil didn’t say, “Let me finish my book first so I have something to offer to the millions of viewers who will see me.”
He didn’t say, “I haven’t done much TV before. Let me do some smaller shows first.”
He didn’t say, “Let me get some media coaching so I can make sure I’m ready to perform at my best.”
Dr. Phil did the interview — even though he wasn’t “ready.”
That’s one of the things I’ve noticed that separates successful authors and entrepreneurs from almost everybody else.
While others procrastinate, constantly waiting for ideal circumstances, achievers take the plunge long before they feel fully prepared.
Jack Canfield, co-creator of the ‘Chicken Soup for the Soul‘ series, once commented that when he faces these kinds of great but sometimes scary opportunities, he’s trained himself to think, “Oh, what the heck, I’ll do it anyway!”
It’s the same thing with the National Publicity Summit coming up soon.
One of the big secrets of why so many of the past attendees have landed appearances on top national TV shows is they get the unprecedented opportunity to have face-to-face, one-on-one appointments with producers and journalists — just like Dr. Phil had the advantage of meeting Oprah in person.
But the more subtle secret of why so many people get coverage on major TV shows and print publications is they often weren’t “ready” to attend when they did.
Little or no publicity experience? Book not out yet?
Here’s why you should attend The National Publicity Summit:
* Lauri Loewenberg appeared on ‘The View‘ and ‘Good Morning America’.
* Meredith Iler got her charity featured on ‘The Today Show’.
* Harrison Forbes got booked on national TV and landed a major book deal.
* Mark Amtower and Rory Cohen each landed a full-page story in ‘Entrepreneur Magazine‘ (Rory also scored ‘The View’!).
* Linda Franklin and Dave Farrow appeared on ‘The Today Show’. So did Ron & Lisa Beres.
* Barry Spilchuk was interviewed on Fox News within five hours of meeting the producer at the Summit.
* Mary Reilly was quoted in The New York Times.
* Gaby Cora became a regular on Fox News.
* Jim Vonmier got on ‘CBS Evening News’ and ‘The Early Show’.
* Connie Bennett got coverage in ‘Time’ Magazine.
* Steve Shapiro didn’t have his book out when he attended the Summit.
But he attended anyway and got a major feature in ‘O: The Oprah Magazine‘ as a result.
If you’re an author and your book isn’t out, you should attend the Summit because you’ll get invaluable feedback from the media about how to shape your book to maximize your chances of getting publicity when it is published.
In fact, attendees went home with a far better title based on the producers’ and journalists’ input!
Harrison Forbes didn’t have a book, but he got booked on ‘Live with Regis and Kelly‘ (now ‘Live with Kelly & Ryan‘) and met an agent at the Summit.
This agent later got Harrison a six-figure advance from a major publisher for his first book — all because he showed up in New York without feeling “ready.”
Ron and Lisa Beres didn’t know anything about getting publicity, but they landed appearances on ‘The Today Show’ and ‘Fox & Friends.’
Those bookings wouldn’t have happened if they hadn’t overcome their fears and signed up.
I could give you many other examples, but the bottom line is success comes to those who operate on what Michael Masterson calls the ‘Ready, Fire, Aim‘ approach to life. It’s not taught in schools, but it IS one of the key secrets to success.
So what are YOU waiting for?
If you’re thinking you’re going to wait until your book is finished, or until the economy gets better, or until you can find the time to attend The National Publicity Summit, you may be letting “good reasons” keep you from doing what is best for your career and your legacy in the long run.
Whatever you may think of him, Dr. Phil wouldn’t be a household name today if he had waited till he was “ready.”
He dove right in.
That’s a success secret you can start using today.
Go here now to apply to attend the upcoming National Publicity Summit.
As you’ve read above, if you don’t feel fully “ready” you’re not alone.
Many — if not most– previous Summit attendees felt the same way initially.
But, like them, you’ll be glad you took action today that could greatly enhance your tomorrow.
In the interest of full disclosure, I’m a partner for this program.
P.S. To ensure enough one-on-one time with the media, only 100 attendees will be accepted.
Don’t miss out — apply now!
Also See:
- Contact Dr. Phil Directly
- Contact Jack Canfield Directly
- Contact Oprah Winfrey Directly
- How Judge Judy Got Famous
- How ‘Simple Abundance’ Got On Oprah
- Who Is Brené Brown and How Did She Become Famous?
About The Author
Jordan McAuley
Founder of Contact Any Celebrity with ‘Shark Tank‘ judge Barbara Corcoran
Jordan McAuley is the author of ‘Celebrity Leverage: Insider Secrets to Getting Celebrity Endorsements, Instant Credibility & Star-Powered Publicity,’ ‘Secrets to Contacting Celebrities: 101 Ways to Reach the Rich & Famous,’ & ‘The Celebrity Black Book: Over 56,000+ Verified Celebrity Addresses‘. He is featured by American Express OPEN Forum, CBS News, CNN, E! News, Entrepreneur Magazine, Fast Company, Forbes, FOX News, New York Post, USA Today, The Guardian, Tim Ferriss‘ The 4-Hour Workweek, The Mirror UK, The Wrap & more. He graduated from the University of Miami with degrees in Motion Picture Business and English Literature from the School of Communication and College of Arts & Sciences. Jordan is a former 90s high school video store clerk who has lived and worked in Atlanta, Miami, Los Angeles, and New York City.