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Do you have a great message but find it challenging to hear your voice in a noisy world?
If so, consider doing a TEDx talk.
Outstanding ones get tons of views on YouTube, making them a powerful way to reach many more people.
Just look what doing a TEDx talk in Houston did for Brené Brown.
Back in 2010, Brené was a little-known social work professor studying people who’d had significant life setbacks but who found a way to get back up again.
She later said these people “accept themselves and are unafraid to be vulnerable in their relationships.”
“They believed what made them vulnerable made them beautiful. They dare to be imperfect.”
Ironically, Brené realized she wasn’t practicing what she was preaching.
She was working hard, all the time, to keep others from judging and criticizing her.
With her therapist’s help, she finally got in touch with her vulnerability.
As she told The Guardian:
“People want to be brave again. So the message is, do it! Get your courage on, but be clear that it won’t be easy.”
It was a valuable insight – one she knew others would benefit from hearing.
But getting her message heard wasn’t easy.
She borrowed money from her parents to self-publish her first book.
She sold copies out of the trunk of her car.
She did get a book deal — but it fell through.
In December 2010, Brené Brown gave her first TEDx talk in Houston on ‘The Power of Vulnerability.’
It became one of the top 5 most-viewed TEDx talks in the world.
It has over 58 million views between YouTube and the official TEDx site.
It led to her being invited to conclude the national TED conference with ‘Listening to Shame‘ in 2012 plus resulted in other recognition and success, including:
FIVE #1 New York Times bestselling books…
‘The Gifts of Imperfection,’ ‘Daring Greatly,‘ ‘Rising Strong,’ ‘Braving the Wilderness,’ and ‘Dare to Lead.’
Her work has been featured by NPR, CNN, PBS, and The Oprah Winfrey Network, among many other outlets, plus appearances in Self magazine, Elle magazine, and national newspapers like The Washington Post.
Earlier this year, Brené Brown became the first researcher to have a special on Netflix called ‘The Call to Courage.’
All the good things above came from Brené’s initial TEDx talk in Houston.
How about you?
Have you considered doing a TEDx talk to promote your ideas and work?
If not, you really should.
As I mentioned earlier, when you give an excellent TEDx talk, it’s not uncommon for the video of your talk to be seen on YouTube by hundreds of thousands worldwide.
Imagine someone Googling your name, and the first thing they see is a TEDx talk with many views.
That’s credibility!
But of course, there’s a lot you need to know to make this happen.
Steve Harrison’s team has helped many of his clients land TEDx talks in the last few years and have learned an enormous amount.
A few years ago, Steve Harrison’s team showed some clients how to get booked for and deliver a memorable TEDx talk.
He’s already helped 74 authors and speakers land and deliver a TEDx talk by following their system.
These results are even more impressive when you realize over 95% of people who apply to TEDx get rejected.
Steve helped Carol Gunn with her TEDx talk about medical errors. It has over 145,000 views.
Dr. Clarence E. Davis used the system and created a 10-minute talk in Wilmington, Delaware.
His TEDx talk on Preventing Suicide became one of their highest-rated talks ever.
Juliette Watt came to Steve with an idea she had for a TEDx talk.
She followed the system, and her TEDx talk on Compassion Fatigue also has over 169,000 views and 4,000 likes.
The list goes on and on.
But as the saying goes, “The devil is in the details.”
There’s a lot you need to know, which is why 95% of speaker applications are rejected.
Would you like to give a successful TEDx talk?
You should really consider it.
Why?
Because when you give a great TEDx talk, it’s not uncommon for the video of your talk to be seen on YouTube by hundreds of thousands of people all around the world.
Imagine someone Googling your name and the first thing they see is your TEDx talk with more than 300,000 views.
That’s credibility!
Of course, there’s a lot you need to know to make this happen.
First, most TEDx organizers are flooded with applications from more would-be speakers than they can accept.
Plus, many organizers only accept applications based on narrow criteria, like being associated with a given university.
Second, the quality of the video you’ll get from your TEDx talk varies depending on the organizer — which is a problem because coming away with a compelling, well-edited video on YouTube is the biggest payoff of your talk.
Our friend Steve Harrison and his team have helped over 70 clients land TEDx talks in the last few years.
They’ve learned an enormous amount in the process and will share some of their wisdom in a live webinar.
You’ll learn the following:
- How delivering a great TEDx talk can boost your career.
- Want to write a book but it’s not out yet? Learn why you might want to do a TEDx talk first!
- What your “signature story,” and why is it’s so important to have one.
- Three ways to instantly improve any talk you give (TEDx or otherwise).
- Case histories of experts, authors, and entrepreneurs who have landed TEDx talks — what they learned — plus how they made it pay off.
- Five of the most important things every speaker should know about storytelling.
In the interest of full disclosure, we’re a partner for this webinar.
About The Author
Jordan McAuley
Founder of Contact Any Celebrity with ‘Shark Tank‘ judge Barbara Corcoran
Jordan McAuley is the author of ‘Celebrity Leverage: Insider Secrets to Getting Celebrity Endorsements, Instant Credibility & Star-Powered Publicity,’ ‘Secrets to Contacting Celebrities: 101 Ways to Reach the Rich & Famous,’ & ‘The Celebrity Black Book: Over 56,000+ Verified Celebrity Addresses‘. He is featured by American Express OPEN Forum, CBS News, CNN, E! News, Entrepreneur Magazine, Fast Company, Forbes, FOX News, New York Post, USA Today, The Guardian, Tim Ferriss‘ The 4-Hour Workweek, The Mirror UK, The Wrap & more. He graduated from the University of Miami with Motion Picture Business and English Literature degrees from the School of Communication and College of Arts & Sciences. Jordan is a former 90s high school video store clerk who has lived and worked in Atlanta, Miami, Los Angeles, and New York City.